Blog

Our Blog Posts

Amazon audience targeting for authors
Blog

Unlocking Amazon’s New Audience Targeting for KDP Authors

In the ever-competitive landscape of self-publishing, visibility is everything. Amazon Ads has long offered KDP authors tools like Sponsored Products, Sponsored Brands, and Sponsored Display, relying mostly on keywords and product targeting. But increasingly, Amazon is layering in more sophisticated

Read More »
Smart Business Leaders: Why Do They Write Books?
Blog

Smart Business Leaders: Why Do They Write Books?

Gone are the times when success was measured by the books you sold or ROI. The thoughts have shifted now, and entrepreneurs are not looking at how many copies they have sold; rather, they are counting their clients, the speaking

Read More »